The Difference Between Impossible and Really, Really Hard At a Startup
Starting a company is very hard. You put every ounce of your energy into the new business, fighting for every ...
Tag: Marketing
Commerce in the Age of Innovation: The Necessity of Cohesive Requirements Gathering
As new touchpoints and degrees of context continue to rise, one trend is clear in this new economy — things ...
3 Most Common Marketing Mistakes Entrepreneurs Make (and How to Fix Them)
You’ve heard it before: the vast majority of businesses fail within a few years. Now… let’s think about this for second. ...
How To Make $1 Million Writing Emails
As many of my readers know, one of the ways that I make income is as a high-level copywriter and ...
Content Marketing 101
On the blog a few weeks ago, we reviewed what a content-only package is good for–and if you missed that post, ...
In the World of Startups, Consultants Need Not Apply
Let’s face it, consultants have a bad image. Businesses want experienced people who get their hands dirty, rather than experts ...
Sales for Startups: Lead Acquisition
Stop grasping at any promising lead method that comes your way. Read about the ins and outs of developing your ...
The 3 Cs of Successful Content Marketing
Content marketing is a powerful way to get your audience's attention and build trust. It might seem difficult to get ...
Weighing the Cost of Social Media: What’s Your Best Option
In 2014, I think it’s safe to say that you can’t ignore social media. You can try, but in almost ...
Trying Out the New Hyperlapse App
Instagram's latest app allows you to make time-lapse videos.