Commerce in the Age of Innovation: The Necessity of Cohesive Requirements Gathering
As new touchpoints and degrees of context continue to rise, one trend is clear in this new economy — things ...
Tag: Gartner
Startups Need to Build Solutions, Not Technology
'Technical entrepreneurs love their technology and often are driven to launch a startup on the assumption that everyone will buy ...
Investors Love A Credible Entrepreneur Market Sizing
Many entrepreneurs are so enamored with their product vision that they believe their own hype and are convinced that the ...
Best Practice in Big Data: A Marketer’s Primer
Big data is a big buzzword, and as an emerging technology, sits at the peak of the 2013 Gartner Hype ...