Developing a Social Media Strategy
We've been revising our strategy process internally here at SMC. At its core, that means closely examining each aspect of ...
Tag: Coca Cola
Why Weather-Driven Personalization is Hot Hot Hot
An estimated 3 trillion dollars worth of private sector business is driven by the weather, and thanks to climate change, ...
Funded in the Alley: Image Brief Raises $750,000 and Looking Good!
The web is very much a visual medium, and professional photographers have literally billions of high-quality images laying dormant on ...
Brand Advocacy: Fact or Fiction?
No marketer, brand manager, marketing automation professional or even an advocacy marketing exec would look you in the eye and ...