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3 Reasons Startups Fail and How They Can Do Better

Ilya Pozin by Ilya Pozin
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There are a few reasons why some startups succeed while others fail. Ilya Pozin speaks to the top three he’s seen:

  1. Overbuilding: More features doesn’t automatically mean more clients.
  2. Failure to market: Lead generation and understanding your target market is arguably more important than having better features than your competitors.
  3. A focus on disruption: Build a product focused on behaviors people already do, rather than wholsale innovation.

Watch the video to find out more about how features alone won’t make your startup successful.

The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.

Image Credit: CC by Dimitris Papazimouris

Tags: CitiCitigroupentrepreneurIlya PozinStartupCollectiveYEC
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